The crime  dashboard

 
 

My contribution and takeaways

  • Data visualization

  • Dashboard design

  • Visual design

  • User interviews

 

Problem

Police departments have crime data analysts who create mapping and spatial analysis of crime that aids in crime prediction. The analyzed crime data is used by dispatch officers for planning patrolling duties for officers keeping in consideration available resources like officers and vehicles. However, there was a gap noticed in recent years that prevented efficiency of this system.

 

Users

 
Screen Shot 2018-07-30 at 17.37.15.png
 

 

Understanding user behavior

After interviewing 35 police officers and shadowing them in their departments, I understood the context of use of the current system.

 
 

 

Identifying themes from user interviews

 

1. Not enough time for analysts for adequate crime analysis

 
 
 

2. Repetitive actions for generating reports

 
 
 
 

3. No clear communication with officers

 
 
In a perfect world, we’d have a policeman on every corner, but that’s not realistic with existing resources. I can neither have more budget nor extra personnel. I need to find ways to manage my existing resources well.
— Lief Andrews (Dispatch officer, Santa Clara Police Department)

Identifying themes from user interviews

 

 
  • Integrating disparate crime data

  • Manipulate visual elements in your dashboards without having to recreate the dashboard from scratch

  • Ability to pull in vast amounts of data into one dashboard

  • Ability to share dashboards easily through electronic means

  • Easily create multiple dashboards on the fly

 

Screen Shot 2018-01-21 at 21.20.25.png
When there is a 75% or more probability of a crime taking place at a location, I want to make sure that there are enough officers to help prevent it, so that we have lowered crime rates at the end of the month.
— Lief Andrews (Dispatch officer, Santa Clara Police Department)
 
 

Summary of competitor analysis

Screen Shot 2018-02-13 at 16.03.56.png
 
 

User stories

 
 

 

Exploring solutions for user needs

Widget 1 : Crime trends

Threat Report mockups_9.jpg

KPI for historical data

Widget 2 : Daily events aggregation (option 1)

Threat Report mockups_4.jpg

Widget 2 : Daily events aggregation (option 2)

Threat Report mockups_7.jpg

Widget 3 : Neighborhood profiling

Widget 4 : Messaging

 

 

High fidelity prototype

Heatmap designed to show blocks of area where chances of robbery are predicted at in the next week

 

 

Heatmap designed to show blocks of area where robbery took place last week

 

 

Historical and Predictive crime report dashboard

 

 

Scheduler for reports - Adding recipients

 

 

Scheduler for reports

 

 

Design decisions

Dark color theme

Screen Shot 2018-08-03 at 13.48.39.png

Having 35-40 different crime types, it was necessary to have a varied color palette. Having a dark background would allow more variances in color.

 The Dispatch officer monitors the dashboard for 6-7 hours of the day for alerts and real-time data both in the dashboard as well as the map. Therefore, a dark color theme was chosen to minimize digital eye strain.  

 

Line chart instead of bar chart

The crime trends widget required a comparison of two crime types for a selected time range. Having a bar chart with twice the number of bars for each time interval would cause confusion and clutter. On the other hand,  line charts are used to track changes over short and long periods. When smaller changes exist, line graphs are better to use than bar graphs. Line graphs can also be used to compare changes over the same period for more than one group.

 

 

 
Threat Report mockups_3.jpg

Line chart instead of bar chart for better comparison

 
CrimeTrends.gif

Chart loading animation

 

 

Choosing Key Performance Metrics (KPIs)

Selecting KPIs was purely based on categorizing different kinds of real time data required for period planning of patrolling duties. Selected KPIs that were more important that others were:

  • number of CAD calls

  • upcoming events

  • suspicious activities reported

  • criminal activities by timeline categorized into

 
  1. property related crimes

  2. violent crimes

  3. quality of life crimes.

 

 

 

Exploring layout of each KPI to show the most relevant information

Threat Report mockups_6.jpg
 

Empty states

Empty states were designed to indicate the status of the system at every point.  Feedback presented while on-boarding kept the user updated about the status of the system and informed about what to expect in the next few steps.

Snapshots of main widgets' empty states. Call-to-action texts were chosen to encourage users to choose a different date, time range or set up email for the first time.

 

 
Threat Report Dashboard empty states.png
 
 
 
 

Sharing

Each widget can be shared with individuals or groups within the department. A scheduler helps the officer create reports to be sent automatically to intended group of recipients.

Collaboration

An additional messaging widget was designed to quickly pass information to and fro without exiting the dashboard.

 

Impact

Robbery reduced by 7.7 percent with more tactical information like crime locations, time of the day and day of the week.

(Based on data collected from November 2017- April 2018)

Directed, actionable patrol plans (Carjacking is down by 67% as of April 2018)

Increased resource efficiency due to directed patrols based on crime type

Increased communication and collaboration between frontline officers and analysis team

 
The Crime module in Hitachi Visualization Suite provides us with data that gives our officers a purpose to be out on the street. They are no longer randomly assigned, but are deployed with a mission.
— O’Dell (Santa Clara Police Department)
 

Testimonial

Soumya has a strong understanding of dashboard design process and is able to clearly convey tie her designs to UX principles. Her paper prototypes reflect novel ideas and are insightful. She has a wonderful personality and is fun to work with.
— Meghana Reddy Janumpally (Technical Product & Program Manager, Apple)
 

For details on design process, explorations and iterations, feel free to reach out to me.

 

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